DELIVERABLES
Branding Design
Website Design
Merch
Business Cards
Social Media
TOOLS
Figma
Adobe Illustrator
Adobe Photoshop
PROJECT DESCRIPTION
For my rebranding project, I selected Eclair Bakery in New York City, recognizing its need for brand refinement. Despite a recent physical makeover, its online presence and logo failed to align with its desired image. My goal was to transform it into an upscale New York City bakery, as the current identity leans more towards a Miami aesthetic. Given its location, the bakery's brand needs to reflect the sophisticated and dynamic essence of New York City.
To view the original website: click here
All images used are placement images found on Pinterest and Unsplash.
